How To Choose The Perfect Niche For You

Are you struggling to find the perfect niche to build your business around?

Do you find yourself spinning in circles instead of focusing on your #1 perfect niche which will allow you to reach your goals efficiently?

Well, I have some simple and effective advice that will help you choose the perfect niche for you.

When it comes to building a successful online business, you need to choose 1 niche and you must be prepared to put all your focus into that one niche.

Once you’ve created enough success in that niche for it to thrive with little maintenance, then you can branch out into other niches.

In the beginning, the key to success is focus on one thing and giving it your all.


From my experience, success is much more achievable when you choose a niche that you’re personally interested in or passionate about. Understand that building a successful online business will require commitment.

So, knowing this it would be wise to commit to a niche that you will actually be able tolerate in the times when you’re aren’t making as much money as you would like to.

For me, I knew that the one of my main passions was basketball. So, I decided to build my first online business around the basketball niche, knowing that I would commit to it as I’ve already committed to practicing the game of basketball for the majority of my life.


Once you’ve figured out which niche you’re passionate about you need to figure out whether or not your passion-based niche is profitable.

There are many things people are passionate about, but if your passion is not profitable then it’s very difficult to build a business around it.

So, my recommendation is to find out whether or not other businesses and/or entrepreneurs are profiting off of selling products and services in your niche.

Before jumping into a niche, I like to reverse-engineer the creation of the businesses that are already in that particular niche. It’s important to know how you’re going to monetize your efforts.

Building an online business from scratch is going to require either a lot of time or a lot of money, so you need to know that your time and money invested will lead to profits.

You will find that there are some niches that are extremely profitable but if you’re not passionate about those niches you might have a hard-time staying committed throughout the tough times. I can tell you that if you’re starting an online business on your own, there will be a learning curve and obstacles you will have to overcome, but if you enjoy the process and keep your eyes on the prize, you will find yourself living a lifestyle that most people can only dream about.

Passion + Profitability = Success

If you can find a niche that is profitable while at the same time something you’re passionate about, you’re definitely on the right track to success.

It’s possible to build a successful online business by simply going into a niche that is very profitable but if you don’t like it, you will either give up before you see any success, or you will find yourself in a position where you’re making money but you hate your business.

I know some people will say that they don’t care what niche they go into as long as it is profitable, and that may be the case in the moment, but once you achieve financial success, you won’t be motivated by money anymore and you will find yourself in a miserable state.

So, be wise when choosing your niche, and don’t try to jump into multiple niches at once unless you’ve already proven to yourself that you can build a successful online business with one niche.

Would you like to get some specific advice on what niche you should choose to build your oline business around? 

Sign up below for a 15 minute Skype strategy session where I will help you choose the perfect niche to help you achieve your business goals!

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